The CimaNorma Museum: A Journey Through Swiss Chocolate Heritage
The CimaNorma Museum, scheduled to open in 2025, will pay tribute to the extraordinary history of Swiss chocolate and the unique contribution of CimaNorma. The roots of this tradition date back to the 18th century, when families like the Cima and Maestrani began developing the art of chocolate-making in Switzerland. After a period of emigration to France, the Cima brothers founded the first chocolate factory in the Blenio Valley in 1903, at Torre-Dangio, creating a brand destined to become synonymous with luxury and innovation.
In 1913, Giuseppe Pagani took over the factory, modernizing it and rebuilding it in an Art Nouveau style after a devastating fire, with the collaboration of architect Alfonso Zoppi. The merger with the Zurich-based Norma brand led to the creation of the name CimaNorma, symbolizing refinement and innovation in design and production. During World War II, the company strengthened its reputation by supplying chocolate to the Swiss Army, proving its reliability during a critical period in history.
Despite the challenges faced over the years, including fires and floods, CimaNorma maintained its resilient spirit, represented by the Latin motto Adversa Coronant ("Adversities crown us"), engraved on the historic building. Although the factory ceased operations in 1968, its legacy survived and has been revived today under the guidance of Chocolat CimaNorma SA.
The museum will offer visitors an immersive experience into the history of chocolate, allowing them to explore the origins and innovations that shaped the industry. In addition to the historical exhibition, a workshop will showcase the art of chocolate-making, creating a bridge between tradition and the future.
CimaNorma will not only be a museum but also a tribute to a timeless tradition, a place where history, craftsmanship, and passion meet to honor the pioneers who made Swiss chocolate a globally recognized symbol of excellence.
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