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Current initiatives


This section features the projects and activities Ticino Turismo is working on at the moment:

Colours Campaign

Colours Campaign

Ticino Turismo and the Pantone Colour Institute have formed a unique collaboration. With the aim of conveying the beauty of our destination, the first 5 colours representing the southern Alps have been defined: Ticino Camellia Pink, Brissago Blue, Bellinzona Fortress Grey, Lugano Sunset Orange, Valle di Muggio Green.

Ticino on the move


Below is a list of scheduled events and fairs:

  • 26.08 – 03.09.2023 Caravan Salon Düsseldorf

    The world's largest exhibition for camping and caravanning. National and international exhibitors present novelties, trends, accessories and holiday destinations.

    Ticino Turismo will be present together with its partners Ascona-Locarno and Campofelice Camping Village at stand H29 in hall 3.